汇率正侵食你的收益 Exchange Rates Affect Income
本国货币升值，会增大出口企业成本压力，本币升值将对出口不利。你的货币升值了，就等于你的价格提高了，人家就不会买你的东西。相反，你的货币贬值了，就等于你降低了价格。简单来说就是：本币升值，对出口不利；本币贬值，对出口有利。 以美元和人民币的汇率举个例子： 你报价10美金：汇率为 1:6 时，等于你报价为 60元人民币；而汇率为 1:8 时，等于你报价为 80元人民币。
在交易过程中汇率变化将影响销售利润。假如今天汇率是 1:6.1，外贸企业销售 100 万美金的货物，换成人民币有 610 万，如果明天汇率明天变成 1:6.0，那收回的只有 600 万人民币了，10万元就这样没有了，如果你从中赚取的利润只有10万，那你这笔生意就是白做了。
As foreign traders, we always think about how to get orders to maximize the company's profits, but before we make the quotation, we should not forget another important factor that affects profits—exchange rates.
Exchange rates are changing every day, and as the most sensitive perceiver of the changes of exchange rates, foreign traders are always at the risks of foreign exchanges. Their profits and incomes somehow depend on the judgment of the exchange rates. If there is any deviation, the meager profits could be gone instantly. Even the amount of payment is not changed, if the exchange rate changes, the actual money you get will be different.
Let's refer to the changing exchange rates provided by SPDB from January to September in 2014:
We can see clearly the influence of exchange rates on us. The disparity between 10 thousand dollars at the highest exchange rate and 10 thousand dollars at the lowest exchange rate can be as large as almost 2000 Yuan.
Exporters normally settle payments with dollars. If Chinese Yuan's value increases, foreign currency's value decreases in comparison, so the same amount of foreign currency can exchange for less Chinese Yuan. In other words, the company's cost will rise and profits reduce. On the other hand, if Chinese Yuan's value decreases, foreign currency's value increases in comparison, so the same amount of foreign currency can exchange for more Chinese Yuan, which will be good news for exporters.
If Chinese Yuan appreciates, it will pose greater pressure on exporters, so it is adverse for export. The rise of your currency's value represents the rise of your price, and customers will refuse to buy your products. On the contrary, if your currency depreciates, it means your prices are lowered. To put it more simply: the appreciation of your currency is unfavorable for export while the devaluation of currency is favorable for export. Take the exchange rate between American dollar and Chinese Yuan for example: you quote 10 dollars, and if the exchange rate is 1:6, it means that you quote 60 Yuan; but if the exchange rate is 1:8, it will mean you quote 80 Yuan.
In transactions, the change of exchange rates will affect the profits of your sales. If the exchange rate on today is 1:6.1, so for an exporter who sells goods worth 1 million dollars, the money can be exchanged for 6.1 million Yuan. But if the exchange rate changes into 1:6.0 tomorrow, then the exporter can actually get 6 million Yuan, which means he will lose 100 thousand. If he can actually earn 100 thousand Yuan from the deal, then all the efforts will be in vain.
Since the exchange rate fluctuation has such great influence on export, how should we reduce the loss that exchange rate fluctuation may cause to us? Here are some tips:
1. When the exchange rate is in an unstable period, you should leave some room when making quotation.
2. You should make it clear that the quotation will differ as the exchange rate goes beyond some ranges when making quotation.
3. Make the period of payment settlement as short as possible and remind the customer to pay.
4.Pay attention to the exchange rate fluctuation and seize the best time for settlement of exchange.
Exchange rates are changing every day, and every small change can affect payments from hundreds to tens or hundreds of thousands. And for many companies, their profits from every deal may just be a few thousands. Especially for the orders with letter of credits, whose cost is high and the orders will involve various charges by the bank, along with discrepancy fee, which can be salt added to one's wounds. If we can reduce the loss brought by exchange rate fluctuation, we can maximize the profits. We can save much money by learning to control the money held by the bank and paying attention to the changes of exchange rate and then settling payments timely.