真实询盘，还原买卖现场！众人点评，外贸与你同行！
【实战案例库】询盘质量不错，报价也很详细，买家还是没有回复更多询盘实战案例，请点这里。
询盘来源国家：Russian Federation 产品行业：LED Street light light & lighting industry
买家询盘：Dear Sir, our company has become interested in your LED street lights. We are looking for: 70W, 90W, 100W, 120W lights. Please, answer this question s: 1) Could you please send me technical description of your lights? 2) Do you have .IES format files to use in Dialux program? 3) What is a warranty period? 4) Whose LED chips your company use? 5) What is a lowest temperature of enviroment your lights can bear? 6) EXW prices required, order QTY 1000 pc. Regards, Mr. XXX
卖家回盘：Dear Mr. XXX, Wish you a nice Monday! Glad to receive your inquiry again and learn that you are looking for LED Street light this time. According to your request, please find our answers for you as below: 1) please find our product specification s of LED street lights for your reference as below tables: Model Description Luminous Flux Specification Material Color Size EXW Unit Price(USD) WZ-LD-01-070 Input Voltage: 85-265VAC 5100-5300lm WZ-LD-01-070 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 465*297*90mm US$000 Power: 70W Light Source: Bridgelux 1W*70pcs Power of whole lamp: 73W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-070 Input Voltage: 85-265VAC 5100-5300lm WZ-LD-02-070 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 465*297*120mm US$000 Power: 70W Light Source: Bridgelux 1W*70pcs Power of whole lamp: 73W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-01-100 Input Voltage: 85-265VAC 7200-8000lm WZ-LD-01-100 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 550*297*90mm US$000 Power: 100W Light Source: Bridgelux 1W*100pcs Power of whole lamp: 108W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-100 Input Voltage: 85-265VAC 7200-8000lm WZ-LD-02-100 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 550*297*120mm US$0000 Power: 100W Light Source: Bridgelux 1W*100pcs Power of whole lamp: 108W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-01-140 Input Voltage: 85-265VAC 10250-12000lm WZ-LD-01-140 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 635*297*90mm US$000 Power: 140W Light Source: Bridgelux 1W*140pcs Power of whole lamp: 150W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-140 Input Voltage: 85-265VAC 10250-12000lm WZ-LD-02-140 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 635*297*120mm US$500.00 Power: 140W Light Source: Bridgelux 1W*140pcs Power of whole lamp: 150W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years Remarks: 1. The price is without tax and shipping cost, valid for 30 days; 2. MOQ: 1pcs for sample, 10pcs for order; 3. All quotation s are at FOB Shanghai, not including the shipping fee. 4. Payment: T/T, L/C; Delivery time: 7-10 working days. 2) I am sorry that we don't have .IES format files to use in Dialux program now. But we have CE, RoHS Certificate for our street light as attachment. 3) Warranty period: 2 years, 3 years is also available, but the price would be 10% high than the above price. 4) We use Bridgelux LED chips from USA. 5) The lowest temperature of environment our lights can bear is under 20 Celsius degree. 6) Please find the price as above table for your reference. This is XX from from XXX Co., Ltd in China. We are specialized in producing all kind of LED lights, such as: LED Spot Light, LED Light Tube, LED Light Bulb, LED Outdoor Light and so on. Wish to establish business relation ship with your esteemed company at an early time. Hope the above information can help you. If you have any other question, please contact us without hesitation. Your early reply would be highly appreciated, Thank you & best regards, XXXX
回盘备注：后续跟进邮件： Dear Mr. XX, Wish you a good Thursday! It's regret that we haven't received any news from your side until now. May I have your idea about our offer for you last email? Are these items meet your request or you are interested in any other item? We will try to satisfy you upon receipt of your reply. As we don't want to lost a good customer like you! If there is anything we can do for you, we shall be more than pleased to do so. Hope we can build good cooperation with you. Any question or help, please contact us without hesitation. Looking forward to hearing from you at an early time. Thank you & best regards, XXX 买家是贸易公司，由于买家提的问题比较专业，所以感觉客户应该是有意向的。
专家点评：
你说的没错，这家客户意向还是很高的，通常买家要求比较具体的询盘跟进时不太看重技巧，只要按照实际情况答复客户问题就可以了，这个买家没有回复的主要原因应该是产品和价格硬性条件的原因，综合有以下几项注意：
1，以后答复询盘记得看清楚客户的问题，客户如何问通常都有他的道理。客户要求EXW价格，你们报的却是FOB，并且说without tax，意思也不是很明白。
2，没有IES文件，可能会影响客户对产品的细节了解，虽然有CE和RoHS证书，但两者并不是一个性质，而且不同的客户会有不同的偏好，可能也会对你们的专业度不满意。
3，看到客户询盘中问的是LED street lights，并且客户专门有问温度范围，你提到可以承受零下20度的温度，不过你有没有注意客户是俄罗斯的，单莫斯科周边的温度在零下20度以下都是常事，这点肯定是不符合客户要求的。
4，价格的问题任何时候都不能排除，但在这个案例看来，应该是次要因素。对于一些明显是行业专业采购人员的询盘，报价应该尽量更精确确保有先手优势。
发布在 中山商圈
【实战案例库】询盘质量不错，报价也很详细，买家还是没有回复更多询盘实战案例，请点这里。
询盘来源国家：Russian Federation 产品行业：LED Street light light & lighting industry
买家询盘：Dear Sir, our company has become interested in your LED street lights. We are looking for: 70W, 90W, 100W, 120W lights. Please, answer this question s: 1) Could you please send me technical description of your lights? 2) Do you have .IES format files to use in Dialux program? 3) What is a warranty period? 4) Whose LED chips your company use? 5) What is a lowest temperature of enviroment your lights can bear? 6) EXW prices required, order QTY 1000 pc. Regards, Mr. XXX
卖家回盘：Dear Mr. XXX, Wish you a nice Monday! Glad to receive your inquiry again and learn that you are looking for LED Street light this time. According to your request, please find our answers for you as below: 1) please find our product specification s of LED street lights for your reference as below tables: Model Description Luminous Flux Specification Material Color Size EXW Unit Price(USD) WZ-LD-01-070 Input Voltage: 85-265VAC 5100-5300lm WZ-LD-01-070 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 465*297*90mm US$000 Power: 70W Light Source: Bridgelux 1W*70pcs Power of whole lamp: 73W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-070 Input Voltage: 85-265VAC 5100-5300lm WZ-LD-02-070 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 465*297*120mm US$000 Power: 70W Light Source: Bridgelux 1W*70pcs Power of whole lamp: 73W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-01-100 Input Voltage: 85-265VAC 7200-8000lm WZ-LD-01-100 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 550*297*90mm US$000 Power: 100W Light Source: Bridgelux 1W*100pcs Power of whole lamp: 108W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-100 Input Voltage: 85-265VAC 7200-8000lm WZ-LD-02-100 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 550*297*120mm US$0000 Power: 100W Light Source: Bridgelux 1W*100pcs Power of whole lamp: 108W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-01-140 Input Voltage: 85-265VAC 10250-12000lm WZ-LD-01-140 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 635*297*90mm US$000 Power: 140W Light Source: Bridgelux 1W*140pcs Power of whole lamp: 150W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years WZ-LD-02-140 Input Voltage: 85-265VAC 10250-12000lm WZ-LD-02-140 IP65 Die-casting aluminium cover with MEAN WELL power supply White/Warm White 2700-7000K 635*297*120mm US$500.00 Power: 140W Light Source: Bridgelux 1W*140pcs Power of whole lamp: 150W Life: 50,000h Con sumption of energy: 5% Warranty: 2 years Remarks: 1. The price is without tax and shipping cost, valid for 30 days; 2. MOQ: 1pcs for sample, 10pcs for order; 3. All quotation s are at FOB Shanghai, not including the shipping fee. 4. Payment: T/T, L/C; Delivery time: 7-10 working days. 2) I am sorry that we don't have .IES format files to use in Dialux program now. But we have CE, RoHS Certificate for our street light as attachment. 3) Warranty period: 2 years, 3 years is also available, but the price would be 10% high than the above price. 4) We use Bridgelux LED chips from USA. 5) The lowest temperature of environment our lights can bear is under 20 Celsius degree. 6) Please find the price as above table for your reference. This is XX from from XXX Co., Ltd in China. We are specialized in producing all kind of LED lights, such as: LED Spot Light, LED Light Tube, LED Light Bulb, LED Outdoor Light and so on. Wish to establish business relation ship with your esteemed company at an early time. Hope the above information can help you. If you have any other question, please contact us without hesitation. Your early reply would be highly appreciated, Thank you & best regards, XXXX
回盘备注：后续跟进邮件： Dear Mr. XX, Wish you a good Thursday! It's regret that we haven't received any news from your side until now. May I have your idea about our offer for you last email? Are these items meet your request or you are interested in any other item? We will try to satisfy you upon receipt of your reply. As we don't want to lost a good customer like you! If there is anything we can do for you, we shall be more than pleased to do so. Hope we can build good cooperation with you. Any question or help, please contact us without hesitation. Looking forward to hearing from you at an early time. Thank you & best regards, XXX 买家是贸易公司，由于买家提的问题比较专业，所以感觉客户应该是有意向的。
专家点评：
你说的没错，这家客户意向还是很高的，通常买家要求比较具体的询盘跟进时不太看重技巧，只要按照实际情况答复客户问题就可以了，这个买家没有回复的主要原因应该是产品和价格硬性条件的原因，综合有以下几项注意：
1，以后答复询盘记得看清楚客户的问题，客户如何问通常都有他的道理。客户要求EXW价格，你们报的却是FOB，并且说without tax，意思也不是很明白。
2，没有IES文件，可能会影响客户对产品的细节了解，虽然有CE和RoHS证书，但两者并不是一个性质，而且不同的客户会有不同的偏好，可能也会对你们的专业度不满意。
3，看到客户询盘中问的是LED street lights，并且客户专门有问温度范围，你提到可以承受零下20度的温度，不过你有没有注意客户是俄罗斯的，单莫斯科周边的温度在零下20度以下都是常事，这点肯定是不符合客户要求的。
4，价格的问题任何时候都不能排除，但在这个案例看来，应该是次要因素。对于一些明显是行业专业采购人员的询盘，报价应该尽量更精确确保有先手优势。
