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[我有话说]开发信效率太低,该放弃吗?

楼主#
更多 发布于:2018-12-13 13:23
最近在群里看有小伙伴在问邮件和开发信的问题,都觉得开发信的效率太低了,但也有人表示虽然效率低,但是任何办法也还是都得尝试,总还是有一丝希望的。
不管外贸的路多难走,总还有值得坚持下去的理由。

病要对症治,客户要分不同的方法去开发!今天Worldsou想要分享的是11封不同情况下的开发信写作模板。

那么今天我们的邮件模板也是做情景划分,根据不同的场景,分享不同的模板。

适用情景:展会或活动之后
标题:Have you tried using [tool] for
[goal]?

Hi {对方名称},

Glad we got to meet at event. I checked out
your website afterwards and loved your take on creating high performance
teams.have you tried using recommendations? I use that framework with my team
and it has been incredibly successful.

Happy to chat more about it or
send over some templates and examples if you’re interested.

Again, it was
great meeting you at{name of event}t, and I hope to see you again
soon.

Signature

或者,

标题:This may help with your Q3
objectives

Hi {对方名字},

It was great meeting at {name of event }. I
remember you mentioning that you’re trying to revamp project next quarter, and I
thought I would share a book that I used to exceed my own target goals by
[result].

It’s called name of book , and I just sent you the Kindle
version of it. Hope you like it!

Happy to discuss the book or my own
approach if you’d like.

Just let me know!

Signature
使用情景:邀请见面

标题:Free for coffee? On me!

Hey
{对方名字}

I’m going to be embarrassingly honest: I’ve really enjoyed
learning more about what you do and would love the opportunity to connect over
coffee to learn more about your experience with {对方所在行业领域}.

I know you
must be very busy , but thought I’d try my luck. Would you be able to grab a
coffee for 20 minutes this Wednesday or Thursday at {具体时间} Just let me
know!

Thanks,

Signature

如果出差到客户所在国家可以尝试这样的模板:

标题:While
I'm in the neighborhood...

Hi {对方名字}I’m here in {位置} this week, trying to
make good on meetings.I know you must be busy, but I’ve always admired your work
in [对方工作] and appreciated all you had to say when {上一次双方沟通}.

Since then,
I’ve made some developments of my own in this arena.If you’re around, I’m
flexible to whenever worked in your schedule.

Signature
使用情景:跟进面谈邀请邮件

给客户发送的邀请面谈的邮件没有收到客户的回复该如何处理。这时候再发一封长篇邮件可能会显得太过于沉重。所以这时候写一封简短的提醒邮件过去就可以。

标题:Did
i get lost?

Hey {对方名字}

Just want to follow up in case this email
got buried.

Signature

Did I get lost?
使用情景:推进客户合作

标题:How can we help you solve [business
challenge]?

Hi {对方名字}

Great  meeting you yesterday and learning
more about the {对方公司名字} story. I really admire how you {对方的成就}I’ve been thinking
about your struggle with {对方存在的难题} more, and i think we could help you solve{问题}
by thinking through your solution.

Would you be be able to hop on a call
sometime this week to discuss more? I can also introduce you to a few of our
customers that were experiencing the same issues with their
teams.Cheers,

Signature

标题:Great meeting you, thought you might be
interested in{资源}

Hi {对方名字}

It was great meeting at the {展会名称}I
remember you talking about how you had a big {项目} project coming up.

I
just sent you the Kindle version of my favorite branding book{手册名字}. I hope it
is helpful. By the way, have you ever considered our product for {产品的价值}? If so,
I’d love any brutal feedback. I provided some specific questions
below.

Anything I can help with?

Signature
适用情景:会见后的感谢信

在展会或者是会议过后的感谢信中,最重要的是要描写出双方之间的关系带来的价值。

另外一点是感谢对方的帮助,而为了展现出自己的感谢,向对方提供相关有价值的资源。

标题:Thought
you might like to meet [Name]

Hi {名字},

Thank you so much for
meeting with me today. I really enjoyed our conversation and learning more about
what you do at {对方公司名字}. I truly appreciated all your advice and tips I actually
just met {联系人名字} who runs the {部门} team at {公司名称}  and I think you two would
really hit it off.

She has an interesting perspective that I think you
would find useful. Can I make an intro?Thanks again for your time, and good luck
with your upcoming feature launch! I hope to stay in touch and see you around
soon.

Best,

Signature
适用情景:请对方帮忙向客户介绍自己

假设我们的人脉中有个人能帮忙介绍客户,这种情况下,该如何请求对方帮忙介绍自己呢?

标题:Introduction
to [Contact Name]?

Hey {名字} ,

It was fantastic meeting you last
week at {展会}. I enjoyed our conversation about {讨论过的话题}. As we were discussing
what I’m working on, you mentioned that you know {联系人名字}  over at
{联系人所在公司}  

If you're willing, an introduction to {联系人名字} would be
greatly beneficial and she might be interested in learning more. I understand
you might have a lot going on so I attached a short blurb below to make the
introduction as easy as possible. Would you be able to take a moment to
introduce me?

Thanks,

Signature

适用情景:商务会议过后
标题:[Date] meeting recap

Hey
team,

Thanks for another great meeting today. Here’s a quick recap of
what we talked about, what we have to focus on in the coming weeks, and steps we
need to take to accomplish our goals.

Objective:会议主题

Conversation
items:话题内容

Xxxx

Xxxxx

Xxxxx

Action
items:

Restructure support team to improve retention and customer
satisfaction Owner

Implement A/B testing discussed on premium products
Owner

Begin job board posting and internal outreach for open positions
Owner

Next meeting: Thursday, 8/16 to review learnings from CRM
beta

Signature
一次商务会议过后通常都会达成一些共识。这时候发一封邮件过去能够展示出你的团队对这次合作的重视。

标题:Keep
it up!

Hey all,Incredibly excited about the progress we’ve all made.
Wanted to take a moment to recognize a few key
accomplishments:

{达成什么共识,以及它的价值}

{描述第二条会议达成的共识,以及它的价值}

Signature
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发布于:2018-12-13 15:10
不管外贸的路多难走,总还有值得坚持下去的理由。
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